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Miami

April 2, 2026Brand Strategy

The Brand That Built Me: A Love Letter to Apple at 50

Apple turns 50, and I got personal. From a fried laptop at Miami Dade to five years on the Apple Store floor, here's how one brand shaped me.

June 17, 2025Brand Strategy

Sports fans spend far more than regular customers, and it isn't about the product. The psychology behind fan-level loyalty, and how to earn it.

May 13, 2025Leadership

Brickell to Little Havana, the city runs on a particular kind of hustle. How Miami's energy ends up inside almost everything I build.

March 11, 2025Leadership

Latin beats, reggaeton, hip-hop, and tropical house. A playlist built for beach days and Miami nights, from someone who actually lives here.

January 17, 2025Brand Strategy

The Vice jerseys are back, and they're still the best city branding in the NBA. A neon love letter to Miami from someone who bleeds it.

December 1, 2024Leadership

I'm back to writing. Business strategy, personal growth, and whatever else Miami throws at me. Here's what to expect from here on out.