AJ Oberlender 

Brand Strategist, Tech Leader, Family Guy

Bringing Bold Ideas to Life

I build brands, websites, and digital experiences that engage, connect, and grow – all while raising two incredible daughters and managing to watch every Miami Dolphins game.

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Core Values

Tech Leader

A passion for transforming ideas into scalable digital experiences.

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Grow your business

Founder of Zossoz, where brand strategy meets design.

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Dad to Yael and Diana

My toughest role yet – raising two spirited daughters, ages 3 and 1.

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Miami Roots & Jewish Pride

Deeply connected to my heritage and always repping Miami sports.

The Journey So Far

From studying political science and business to leading the Customer Websites division at DoorLoop, my career has been fueled by a love for building brands and digital experiences. With an MBA from FIU, I started Zossoz as a way to channel my passion for branding, and every project is another chance to help businesses tell their stories. When I’m not working, you can find me cheering on our Miami sports teams or spending time with my family.

Latest from the Blog

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People Think They're Buying a Website—They're Really Buying Emotional Security

By AJ Oberlender • August 29, 2025
Discover why 75% of website work is actually customer psychology, not design. Learn how emotional intelligence transforms digital projects and why the real product isn't templates—it's confidence.
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From "It Won't Work" to 1,000+ Websites: My Intrapreneurial Success Story

By AJ Oberlender • August 24, 2025
How I built a thriving website division from scratch after being told it would fail. The complete story of turning skepticism into a 1,000+ site success with strategic thinking, smart processes, and a little chutzpah.
Hands typing on a black keyboard, likely at a desk; wearing a jacket and bracelets.

How I Automate Duda Website Copy with Plumb AI and ChatGPT

By AJ Oberlender • August 7, 2025
Discover how I automated entire Duda website content builds using Plumb AI workflows and ChatGPT prompts. Save hours while delivering custom property management copy that converts better than generic templates.

Words of Praise